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covid-19 brandinformers™ insights
We are fielding a weekly study through our BrandInformer’s practice, where we’re digging into how consumers want to engage with brands. We’ll be looking at results weekly and over time, by industry, demographic group and geography. Check out the results below.
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Wave 9: May 18, 2020
Wave 9
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BURNS GROUP BRANDINFORMERS COVID19 WAVE
BURNS GROUP BRANDINFORMERS COVID19 WAVE
BURNS GROUP BRANDINFORMERS COVID19 WAVE
BURNS GROUP BRANDINFORMERS COVID19 WAVE
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Week 8
Wave 8: May 8, 2020
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Week8COVIDBIData.001
Week8COVIDBIData.002
Week8COVIDBIData.012
Week8COVIDBIData.001
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Week 7
Wave 7: May 1, 2020
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BURNS GROUP WAVE 7 BRAND INFORMERS
WAVE7_FINAL.002
WAVE7_FINAL.015
BURNS GROUP WAVE 7 BRAND INFORMERS
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Week 6
Wave 6: Evolving the COVID-19 Analysis
We took this week to rethink the questions we had been asking. As the weeks have progressed, so has the perspective of the consumer. Instead of monitoring current feelings and opinions, we adapted the questionnaire for the weeks ahead to gauge consumer perspective on the future.
Week 5
Wave 5: April 24, 2020
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BURNS GROUP BRANDINFORMERS WAVE 5 042820
BURNS GROUP BRANDINFORMERS WAVE 5 042820
BURNS GROUP BRANDINFORMERS WAVE 5 042820
BURNS GROUP BRANDINFORMERS WAVE 5 042820
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Week 4
Wave 4: April 17, 2020
Week 3
Wave 3: April 10, 2020
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Week 2
Wave 2: April 6, 2020
Week 1
Wave 1: March 30, 2020
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